Usage Statistics and Market Share of Google Ads for Websites, February 2026

Technologies > Advertising Networks > Google Ads

Request an extensive Google Ads market report.

Learn more

These diagrams show the usage statistics of Google Ads as advertising network on the web. See technologies overview for explanations on the methodologies used in the surveys. Our reports are updated daily.

Google Ads is used by 99.2% of all the websites whose advertising network we know. This is 45.0% of all websites.

Historical trend

This diagram shows the historical trend in the percentage of websites using Google Ads.
Our dedicated trend survey shows more advertising networks usage and market share trends.Historical trends in the usage of Google Ads

You can find growth rates of Google Ads compared to all other advertising networks in our Google Ads market report.

Market position

This diagram shows the market position of Google Ads in terms of popularity and traffic compared to the most popular advertising networks.
Our dedicated market survey shows more advertising networks market data.

Market position of Google Ads

Popular sites using Google Ads

Random selection of sites using Google Ads

Sites using Google Ads only recently

More examples of sites

You can find more examples of sites using Google Ads in our Google Ads market report, or you can request a custom web technology market report.

Technology comparisons

Our visitors often compare the usage statistics of Google Ads with Clever Advertising and Carbon Ads.

Free technology usage monitoring service

Get a notification when a top site starts using Google Ads.

Share this page