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Scuderia Ferrari

The Ferrari brand is fueled by a relentless drive to innovate. They’re constantly evolving, testing new ideas and striving for peak performance. It’s this shared value of continuous innovation that makes the collaboration between Ferrari and IBM so powerful. To make that vision a reality, the F1 team partnered with IBM Consulting® to completely reimagine their mobile app.

increase in daily active users

35%

increase in average time spent in-app

Enterprise technology

From next-generation AI to cutting-edge software, our deep expertise across industries can help you reinvent how your business works in the age of AI.

AI productivity

Automate work and drive smarter decisions with intelligent agents and applications

Data management

Unify and govern your data to power trusted, real‑time AI across the enterprise

Security and governance

Unify security, compliance and resilience to protect your most critical data and scale with confidence

Integration and resilience

Build a connected, resilient foundation for the agentic enterprise

Hybrid infrastructure management

Modernize and manage hybrid cloud with confidence

AI models

Get started with cost-efficient AI models, tailored for business and optimized for scale

Analytics

Support data-driven decisions for your business

Consulting

Engage with IBM Consulting® to design, build and operate high-performing businesses

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